Being a loving and caring husband is not doing your wife any favour. You are simply obeying God and that makes for a beautiful home and harmonious marriage.
“Husbands, love your wives, even as Christ also loved the church, and gave himself for it; That he might sanctify and cleanse it with the washing of water by the word, That he might present it to himself a glorious church, not having spot, or wrinkle, or any such thing; but that it should be holy and without blemish. So ought men to love their wives as their own bodies. He that loveth his wife loveth himself.” – Ephesians 5: 25=28
“Husbands, love your wives, and be not bitter against them.” – Colossians 3: 19
“Likewise, ye husbands, dwell with them according to knowledge, giving honour unto the wife, as unto the weaker vessel, and as being heirs together of the grace of life; that your prayers be not hindered.” – 1Peter 3: 7